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Customer: Order Reminder Emails

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Written by Bird Pickup & Delivery
Updated October 10, 2026

Customers sometimes forget a pickup or aren’t home for a delivery. An order reminder email tells them the date, time and, for pickup, the store address, so they turn up or are ready at the door. You choose which orders get a reminder and send it from the Orders page.

Requirements

  • Bird’s Scale plan or above
  • An email address on the order

Step 1: Turn on the reminder email

  1. Go to Bird Settings > Notifications.
  2. Under Customer notifications, find Order reminder email in the Common group.
  3. Turn it on. Reminders are only sent while this is on.

Order reminder email toggle turned on in the Common group of Customer notifications

Step 2: Send reminders

  1. Open the Bird Orders page.
  2. Select the orders you want to remind. Use the date filter, for example Tomorrow, to find upcoming orders quickly.
  3. Click the ⋯ (more actions) button above the order list, then click Send customer reminder. On mobile, it’s under Actions.

Bird Orders page with one order selected and Send customer reminder in the more actions menu

Each selected customer gets one email straight away.

What the customer receives

  • The subject Reminder: Your upcoming order, followed by the order number
  • The scheduled date, and time if the order has one
  • For pickup orders, the store address with a map link
  • A View your order button, the order summary and the total

Preview of the order reminder email with the subject line, View your order button and order summary

The email uses your logo, colours and sender details from Brand settings. See Customer: Email Branding & Authentication. To change the wording, edit the Order reminder email template like any other customer email. See Customer: Customize Pickup & Delivery Email Templates.

To open the template, click the arrow next to Order reminder email in Customer notifications. Click Preview to see how the email looks.

Order reminder email template editor with the Email subject and Email body fields and the Preview button

Notes

  • Reminders are only sent when you click Send customer reminder. Bird doesn’t send them automatically before the order date.
  • Orders without an email address are skipped. If Order reminder email is turned off, no reminders are sent at all. You won’t see an error in either case.
  • Clicking twice within a minute sends one email, not two.
  • Reminders are email only. There’s no SMS reminder.
  • Ready for pickup, out for delivery and delivered emails are separate. Those go out when you update an order’s status. See Customer: Pickup & Delivery Notifications.

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