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Complete Guide to our Pricing & Plans

Updated June 14, 2026

This guide walks you through our subscription plans and explains precisely how we track usage. We’ve designed our pricing to grow with your business. Start where you are today and scale up when you’re ready.

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All paid plans include a 14-day free trial. You get a 10% discount for annual billing. Pricing is transparent with no hidden fees. Our aim is simple: to help you find the right plan for your business, regardless of your stage.

Table of Contents

Subscription Plans

Select the plan that best aligns with your current order volume and operational requirements. You can upgrade or downgrade at any time.

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Plan Price (Monthly) Price (Yearly) Monthly Orders Locations Best For
Free $0 $0 15 1 Exploring the app’s core features
Essential $16.99 $183.48 250 2 Small businesses with consistent order flow
Growth $29.99 $323.88 1,000 4 Growing businesses scaling their operations
Premium $59.99 $647.88 2,500 20 Established operations with high volume

How We Count Orders

An order counts toward your monthly limit when a fulfillment method (delivery, pickup, or shipping) is selected through the Bird App — on your storefront widget, in Shopify POS, or in the Bird dashboard. Selecting a date or time is not required; choosing the method is what counts. Many shipping orders, for example, are counted even though the customer never picked a date or time. This means you only pay for the orders the app actually handled.

What IS COUNTED as an Order?

An order is counted when a Bird fulfillment method is selected through any of the following:

  1. Online Store Widget: A customer selects a delivery, pickup, or shipping method in the Bird cart or checkout widget. A date or time may also be chosen, but selecting the method is enough. Example: A customer selects Shipping in the widget on your cart page. Even if no date or time is shown or chosen, this order is counted because a fulfillment method was selected.

  2. Point of Sale (POS) Tile: Your staff selects a fulfillment method for an order using Bird’s Order Scheduling Tile in the Shopify POS app. Example: Your in-store staff adds items to a cart and uses the Bird tile to set the order to Pickup at a location. This order is counted.

  3. Bird App Dashboard: You create or modify a draft order in the Bird dashboard and assign a fulfillment method. Example: You use the Bird App’s “Create Draft Order” feature, set the method to Pickup, and finalize the order in Shopify. This order is counted.

What IS NOT COUNTED as an Order?

An order is not counted when no Bird fulfillment method was selected — the widget wasn’t used (or wasn’t shown) for that order. For example:

  • An order placed through Shopify’s standard checkout where the customer never selected a delivery, pickup, or shipping method via the Bird widget.
  • An order placed with an Express checkout option (Shop Pay, PayPal, etc.) that bypasses the cart page, so the Bird widget is never shown.
  • An order for which the Bird widget was hidden (e.g., digital products like Gift Cards) and no fulfillment method was selected.

Billing Methods: Yearly Prepaid vs Monthly Postpaid

Yearly Plans: Prepaid Top-Up System

Yearly plans operate on a prepaid top-up system. Your subscription plan includes a set number of orders and locations that work normally; these are covered by your yearly subscription fee and do not require any additional charges from your prepaid balance. Any extra orders, extra locations, or other usage charges are deducted from your prepaid balance.

How it works:

  • Top up your Bird account balance (minimum USD 5) from the Bird App subscription page — top-ups are charged through Shopify billing
  • Usage charges for extra orders (beyond your plan limit), extra locations (beyond your plan limit), and SMS notifications are automatically deducted from your prepaid balance
  • Monitor your balance in real-time, your remaining balance is displayed in your Bird account wallet
  • Add funds anytime to ensure uninterrupted service
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Both yearly and monthly plans bill through Shopify — the difference is the billing API. Yearly plans fund a prepaid balance through Shopify (top-ups), and usage charges that exceed your plan’s included limits are drawn from that balance. The balance is managed in the Bird App.

What’s charged from your prepaid balance:

  • Extra order processing charges (orders beyond your plan’s monthly limit)
  • Additional location fees (locations beyond your plan’s included limit)
  • SMS notification charges

Monthly Plans: Postpaid Billing

Monthly plans use a postpaid billing model through Shopify’s standard billing system. Your subscription plan includes a set number of orders and locations that work normally; these are covered by your monthly subscription fee. Any extra orders, extra locations, or other usage charges are billed through your Shopify account, typically appearing on your monthly Shopify invoice.

How it works:

  • Extra usage charges (beyond your plan limits) are processed through Shopify’s billing system (if enabled)
  • Payments are handled automatically via your payment method on file with Shopify
  • Billing occurs according to Shopify’s standard billing cycle

SMS Feature & Prepaid Balance

For yearly plans, SMS notifications are charged from your prepaid balance. Each SMS deducts directly from your available funds.

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Ensure you maintain sufficient prepaid balance to continue sending SMS notifications. When your balance is depleted, SMS functionality will stop until you add more funds.

Managing Overage: Extra Orders and Locations

To provide maximum flexibility and prevent service interruptions, you can enable additional orders and locations beyond the limits included in your plan. This system is not automatic; you must opt in. How overages are billed depends on your plan type:

  • Yearly plans: Extra orders and locations draw from your prepaid balance, which you top up through Shopify billing
  • Monthly plans: Extra orders and locations are billed through Shopify’s usage-based billing on your monthly invoice

In both cases the charge is processed through Shopify — only the billing API differs (prepaid top-ups for yearly, usage charges for monthly).

This section covers two types of overages:

Per-Order Billing

This feature is perfect for seasonal peaks or unexpected growth, keeping your store running smoothly when demand spikes.

  • Rate: USD 0.05 per extra order.
  • How to Enable: Go to the Subscriptions page and click on update limit and approve it. You must be on a paid plan in Bird app already to do this.

Billing:

  • Yearly plans: Extra orders are automatically charged from your prepaid balance at USD 0.05 per order
  • Monthly plans: Extra orders are billed through Shopify’s usage-based billing system and appear on your monthly Shopify invoice

Per-Location Billing

Each plan includes a set number of locations that function normally; these are covered by your subscription and do not incur any additional charges. If your business expands, you can enable more locations at any time.

  • Rate: USD 5 per month for each additional enabled location beyond your plan’s included limit.
  • How it Works: You are only charged for extra locations that you actively enable within the Bird App’s settings. An extra location is considered “enabled” and billable once you:
  • Select the “Enabled Location” setting (if you share same schedule between different locations).
  • Activate its toggle for “Enabled Local Delivery” or “Enabled Store Pickup” (if you have different schedules for different locations).

Billing:

  • Yearly plans: Extra locations are automatically charged from your prepaid balance at USD 5 per month per location
  • Monthly plans: Extra locations are billed through Shopify’s usage-based billing system and appear on your monthly Shopify invoice as a usage charge

You control this feature, it is not automatic and must be enabled by you. This setup protects your revenue from unexpected charges.

Managing Your Prepaid Balance

Accessing Your Account Balance

Your Bird account balance can be accessed from the Subscriptions page in the Bird App. Click Update Limit to view your remaining balance and manage your account wallet. Your current balance is displayed here, showing the amount of credit remaining for usage charges.

The minimum amount you can add to your prepaid balance is USD 5. This ensures you can maintain service while keeping top-ups manageable.

Feature Comparison by Plan

For your detailed review, here is the feature breakdown for each plan.

Order Management

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Feature Free Essential Growth Premium
Orders dashboard
Multiple languages
Order notifications
Product availability
Orders tagging  
Automatic discounts
Orders calendar
Production reports    
Export orders    
Edit Delivery date and time      
Early access to new features      

Calendar & Scheduling

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Feature Free Essential Growth Premium
Pickup date and time
Delivery date and time
Shipping date and time
Blockout dates
Product visibility override
Multiple locations        
Product preparation time    
Order limits (per slot)    
Product schedule override    
Minimum order value

Rates

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Feature Free Essential Growth Premium
Price based
Weight based
Product based    
Date based    
Time based    
Weekday based    
Urgency based    
Multiple condition based    

Integration & Notification

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Feature Free Essential Growth Premium
Post order editing
Datewise filtering
POS integration
POS receipt / Packaging slip    
Email branding    
Google Calendar integration    
Google event editor      
Location specific Google calendar      
Subscription Apps      

Support

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Feature Free Essential Growth Premium
Live chat, email support
24/7 availability  
Priority support    
1:1 Onboarding      

Frequently Asked Questions (FAQs)

How can I check my current order usage?

Your real-time order count is always visible on the Bird App dashboard.

Do cancelled or refunded orders count towards my monthly limit?

Yes. An order is counted the moment a Bird fulfillment method is selected for it. Subsequent actions, such as cancellations or refunds, do not remove it from that month’s usage count.

Do draft orders count towards my limit?

Yes, if you use the Bird App to add a fulfillment method to a draft order, it will be counted towards your limit at the moment the order is finalized in Shopify. See the How We Count Orders section for details.

How do I upgrade my plan if my business grows?

You can upgrade, downgrade, or switch between monthly and annual billing at any time from the “Subscription” page in the app. The change will take effect immediately, with prorated charges applied automatically by Shopify.

What if I cancel my yearly plan midway? Are there refunds?

Our yearly plans include a 10% discount for the 12-month commitment. In line with Shopify App Store standard policy, we do not offer prorated refunds for annual plans canceled before the end of the term. If you believe you have an exceptional circumstance, please contact our support team to discuss your specific case.

How do yearly prepaid plans differ from monthly plans?

Both bill through Shopify; the difference is the billing API. Yearly plans use a prepaid top-up system: your subscription includes a set number of orders and locations covered by your yearly fee, and you fund a prepaid balance (topped up through Shopify) from which extra orders, extra locations, and SMS notifications are deducted. Monthly plans use postpaid billing — the same overages are billed directly as Shopify usage charges on your monthly invoice. Yearly plans also offer a 10% discount.

How do I check my prepaid balance and add funds?

Your prepaid balance is displayed in your Bird account wallet, which can be accessed from the Subscriptions page in the Bird App. Click Update Limit to view your remaining balance and add funds. The minimum top-up amount is USD 5. Top-ups are processed through Shopify billing; the balance itself is tracked and managed within the Bird App.

How are SMS charges handled on yearly plans?

SMS notifications are charged from your prepaid balance. Each SMS sent through the Bird App deducts from your available balance. If your balance reaches zero, SMS functionality will stop until you add more funds. Monitor your balance regularly to ensure uninterrupted SMS service.

For direct assistance or to inquire about our Enterprise Plan, please get in touch with our support team.

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